Fox is acquiring Roku for $22 billion, combining Fox's content with Roku's platform to become the third-largest player in the US TV industry.
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<p class="has-text-align-none">Fox has announced that it's acquiring Roku outright, in a deal that values the streaming company at $22 billion.</p>
<p class="has-text-align-none">The deal will see Fox's TV networks and <a href="https://www.theverge.com/2020/3/17/21184294/fox-tubi-acquisition-streaming-wars-news-sports-xumi-comcast-pluto-viacomcbs">Tubi</a> streamer combine with Roku's network of streaming devices, smart TV software, and The Roku Channel. The companies say <a href="https://www.prnewswire.com/news-releases/fox-corporation-to-acquire-roku-inc-302800220.html">in a statement</a> that by combining they'll become the third-largest player in the US TV industry by viewing share.</p>
<p class="has-text-align-none">It doesn't sound like the plan is to build Roku and Fox into a walled ecosystem. The two companies are "committed" to keeping Roku an open-platform that works with other content providers, and to the "continued ubiquitous distribution" of Fox's own content.</p>
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<p><a href="https://www.theverge.com/business/949727/fox-roku-acquisition-22-billion">Read the full story at The Verge.</a></p>
# Fox is buying Roku
Source: [https://www.theverge.com/business/949727/fox-roku-acquisition-22-billion](https://www.theverge.com/business/949727/fox-roku-acquisition-22-billion)
[](https://www.theverge.com/authors/dominic-preston)
Dominic Preston
is a news editor with over a decade’s experience in journalism\. He previously worked at*Android Police*and*Tech Advisor*\.
Fox has announced that it’s acquiring Roku outright, in a deal that values the streaming company at $22 billion\.
The deal will see Fox’s TV networks and[Tubi](https://www.theverge.com/2020/3/17/21184294/fox-tubi-acquisition-streaming-wars-news-sports-xumi-comcast-pluto-viacomcbs)streamer combine with Roku’s network of streaming devices, smart TV software, and The Roku Channel\. The companies say[in a statement](https://www.prnewswire.com/news-releases/fox-corporation-to-acquire-roku-inc-302800220.html)that by combining they’ll become the third\-largest player in the US TV industry by viewing share\.
It doesn’t sound like the plan is to build Roku and Fox into a walled ecosystem\. The two companies are “committed” to keeping Roku an open\-platform that works with other content providers, and to the “continued ubiquitous distribution” of Fox’s own content\.
”This is a defining moment for Fox, and a natural extension of the deliberate and focused strategy we have been executing for nearly a decade,” Fox CEO Lachlan Murdoch says\. “Today, we take the next step: bringing together the most valuable live content portfolio in video consumption with the preeminent streaming platform through which America watches it\.”
“Over the past two decades, we’ve built Roku into the leading TV streaming platform, reaching more than 100 million households globally and reshaping how people discover and enjoy entertainment,” says Roku founder and CEO Anthony Wood, who will stay on in the company and join Fox’s board of directors\. “I’m incredibly proud of what our team has built, and the combination with Fox is an extraordinary opportunity to accelerate our vision, scale faster and innovate more aggressively for viewers, partners and advertisers\.”
The deal remains subject to regulatory approval, which in the current climate seems unlikely to pose a problem in the US\.
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- Dominic Preston
Fox Corporation acquires Roku for $22 billion, combining its broadcast and streaming businesses with Roku's platform and advertising to expand into smart TVs and become a top player in US television.
Fox announces it is acquiring Roku for $22 billion, gaining control over one of the most popular streaming platforms and access to user data, with plans to integrate Fox content and increase revenue. The deal raises concerns about political alignment and data privacy under Lachlan Murdoch's leadership.
Fox Corporation plans to acquire Roku, gaining direct access to 100 million households and aiming to boost its streaming presence, which could significantly reshape the streaming landscape through increased corporate consolidation.
Fox's acquisition of Roku is expected to bring major changes, including making The Roku Channel exclusive to Roku devices and abandoning IoT products like lightbulbs in favor of sports content.