Apple has reintroduced a ceramic case option for the Apple Watch Series 12, offering a more durable and scratch-resistant alternative to titanium, starting at $899.
<figure>
<img alt="" data-caption="The new ceramic colors: pearl white and night blue. | Image: The Verge via Apple" data-portal-copyright="Image: The Verge via Apple" data-has-syndication-rights="1" src="https://platform.theverge.com/wp-content/uploads/sites/2/2026/09/apple-event-september-2026-379-10-49-53.jpg?quality=90&strip=all&crop=0,0,100,100" />
<figcaption>
The new ceramic colors: pearl white and night blue. | Image: The Verge via Apple </figcaption>
</figure>
<p class="wp-block-paragraph">The <a href="https://www.theverge.com/tech/991812/apple-watch-series-12-announcement">Apple Watch Series 12</a> is launching with a ceramic option, making it the company's first wearable since 2019's Series 5 that can be configured with the pricey, scratch-resistant material. It can be configured with either pearl white or night blue ceramic finishes, and it <a href="https://www.apple.com/shop/buy-watch/apple-watch">starts at $899</a>, going up to $949 if you purchase the 46mm size.</p>
<p class="wp-block-paragraph">While Apple didn't resurrect its "Apple Watch Edition" branding for the Series 12 (it <a href="https://www.theverge.com/circuitbreaker/2018/9/12/17851918/apple-watch-edition-discontinued">stopped using the name</a> in a forward-facing manner when the Series 4 launched), the new ceramic option is similarly made for high rollers who won't mind shelling out far more than the Series 12's $399 starting price.</p>
<p class="wp-block-paragraph">It's i …</p>
<p><a href="https://www.theverge.com/tech/989427/ceramic-apple-watch-series-12-edition">Read the full story at The Verge.</a></p>
# Apple brought ceramic back for the Series 12
Source: [https://www.theverge.com/tech/989427/ceramic-apple-watch-series-12-edition](https://www.theverge.com/tech/989427/ceramic-apple-watch-series-12-edition)
[Skip to main content](https://www.theverge.com/tech/989427/ceramic-apple-watch-series-12-edition#content)
Apple is bringing back its pricier, more durable option\. It should be more scratch\-resistant than titanium\.
Apple is bringing back its pricier, more durable option\. It should be more scratch\-resistant than titanium\.
by
Sep 9, 2026, 6:19 PM UTC


[](https://www.theverge.com/authors/cameron-faulkner)
Cameron Faulkner
is an editor covering deals and gaming hardware\. He joined in 2018, and after a two\-year stint at Polygon, he rejoined*The Verge*in May 2025\.
The[Apple Watch Series 12](https://www.theverge.com/tech/991812/apple-watch-series-12-announcement)is launching with a ceramic option, making it the company’s first wearable since 2019’s Series 5 that can be configured with the pricey, scratch\-resistant material\. It can be configured with either pearl white or night blue ceramic finishes, and it[starts at $899](https://www.apple.com/shop/buy-watch/apple-watch), going up to $949 if you purchase the 46mm size\.
While Apple didn’t resurrect its “Apple Watch Edition” branding for the Series 12 \(it[stopped using the name](https://www.theverge.com/circuitbreaker/2018/9/12/17851918/apple-watch-edition-discontinued)in a forward\-facing manner when the Series 4 launched\), the new ceramic option is similarly made for high rollers who won’t mind shelling out far more than the Series 12’s $399 starting price\.
It’s interesting to look back at Apple’s history of high\-end case material options\. While it started with an 18\-karat rose or yellow gold case option for the first Apple Watch, the company switched to ceramic as its premium option for the Series 2, 3, and 5\. Since 2019, each launch has offered aluminum as the most affordable option, plus either stainless steel or titanium \(sometimes both\) as pricier alternatives\.
## Apple Watch premium build materials through the years
Model nameMost expensive case optionSeries 118\-karat goldSeries 2CeramicSeries 3CeramicSeries 4Stainless steelSeries 5CeramicSeries 6TitaniumSeries 7TitaniumSeries 8Stainless steelSeries 9Stainless steelSeries 10TitaniumSeries 11Titanium
**Follow topics and authors**from this story to see more like this in your personalized homepage feed and to receive email updates\.
- Cameron Faulkner
## The Verge Daily
A free daily digest of the news that matters most\.
Apple has launched the Apple Watch Series 12 and Ultra 4 featuring an S11 chip, new health and fitness features, ceramic casing options, and watchOS 27 with enhanced Siri AI capabilities.
Apple starts preorders for the Watch Series 12 and Ultra 4 with a new Health Sensing System and integrated Apple Intelligence features for improved health tracking.
Apple has announced the new Apple Watch Series 12 and Ultra 4, with preorders now available. Key upgrades include longer battery life and a new S11 chip for enhanced features.
Apple announced the Apple Watch Series 12 with new AI-powered features like Siri Recap and Live Rewind, which use ambient listening and on-device intelligence to create daily summaries and enhance accessibility.