Belkin introduces its first trackers compatible with Apple's Find My and Google's Find Hub, featuring integrated attachments and various models at different price points.
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<img alt="A person uses a smartphone connected to a power bank with a short USB-C cable." data-caption="Belkin’s SureFind Loop Cable Tag tracker includes a removable USB-C charging cable. | Image: Belkin" data-portal-copyright="Image: Belkin" data-has-syndication-rights="1" src="https://platform.theverge.com/wp-content/uploads/sites/2/2026/09/belkintracker3.jpg?quality=90&strip=all&crop=0,0,100,100" />
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Belkin’s SureFind Loop Cable Tag tracker includes a removable USB-C charging cable. | Image: Belkin </figcaption>
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<p class="wp-block-paragraph">After selling accessories for <a href="https://www.amazon.com/AirTag-Protective-Scratch-Resistance-Accessory/dp/B093333693/ref=sr_1_1_sspa" data-type="link" data-id="https://www.amazon.com/AirTag-Protective-Scratch-Resistance-Accessory/dp/B093333693/ref=sr_1_1_sspa">attaching Apple's AirTags to everything from keys</a> to <a href="https://www.amazon.com/Carabiner-Protective-Scratch-Resistance-Accessory/dp/B09MQ72DT6/ref=sr_1_7_sspa?" data-type="link" data-id="https://www.amazon.com/Carabiner-Protective-Scratch-Resistance-Accessory/dp/B09MQ72DT6/ref=sr_1_7_sspa?">backpacks</a>, Belkin is introducing its own trackers that work with either Apple's Find My or Google's Find Hub tracking networks. In addition to compatibility with Android and iOS, what differentiates these trackers from <a href="https://www.theverge.com/tech/875314/airtags-second-gen-review-item-tracker" data-type="link" data-id="https://www.theverge.com/tech/875314/airtags-second-gen-review-item-tracker">AirTags</a> and <a href="https://www.theverge.com/tech/978713/google-pixel-tag-uwb-bluetooth-channel-finding-news" data-type="link" data-id="https://www.theverge.com/tech/978713/google-pixel-tag-uwb-bluetooth-channel-finding-news">Google's recently announced Pixel Tag</a> is that you don't need to buy any additional accessories, cases, or hardware to attach them to items. They come with lanyards or key rings already integrated into their designs.</p>
<img src="https://platform.theverge.com/wp-content/uploads/sites/2/2026/09/belkintracker2.jpg?quality=90&strip=all&crop=0,0,100,100" alt="The Belkin SureFind Spot and SureFind Loop Cable Tag in black." title="The Belkin SureFind Spot and SureFind Loop Cable Tag in black." data-has-syndication-rights="1" data-caption="<em>The $15 Belkin SureFind Spot (left) and $25 SureFind Loop Cable Tag (right).</em> | Image: Belkin" data-portal-copyright="Image: Belkin">
<p class="wp-block-paragraph">The cheapest and simplest option is the $14.99 Belkin SureFind Spot that comes tethered to a metal key ring, but for $ …</p>
<p><a href="https://www.theverge.com/tech/987565/belkin-tracker-apple-find-my-google-find-hub-surefind-wallet-card-spot-tag">Read the full story at The Verge.</a></p>
# Belkin’s first trackers come ready to attach to your gear.
Source: [https://www.theverge.com/tech/987565/belkin-tracker-apple-find-my-google-find-hub-surefind-wallet-card-spot-tag](https://www.theverge.com/tech/987565/belkin-tracker-apple-find-my-google-find-hub-surefind-wallet-card-spot-tag)
[](https://www.theverge.com/authors/andrew-liszewski)
Andrew Liszewski
is a senior reporter who’s been covering and reviewing the latest gadgets and tech since 2006, but has loved all things electronic since he was a kid\.
After selling accessories for[attaching Apple’s AirTags to everything from keys](https://www.amazon.com/AirTag-Protective-Scratch-Resistance-Accessory/dp/B093333693/ref=sr_1_1_sspa?tag=theverge02-20)to[backpacks](https://www.amazon.com/Carabiner-Protective-Scratch-Resistance-Accessory/dp/B09MQ72DT6/ref=sr_1_7_sspa??tag=theverge02-20), Belkin is introducing its own trackers that work with either Apple’s Find My or Google’s Find Hub tracking networks\. In addition to compatibility with Android and iOS, what differentiates these trackers from[AirTags](https://www.theverge.com/tech/875314/airtags-second-gen-review-item-tracker)and[Google’s recently announced Pixel Tag](https://www.theverge.com/tech/978713/google-pixel-tag-uwb-bluetooth-channel-finding-news)is that you don’t need to buy any additional accessories, cases, or hardware to attach them to items\. They come with lanyards or key rings already integrated into their designs\.
[](https://platform.theverge.com/wp-content/uploads/sites/2/2026/09/belkintracker2.jpg?quality=90&strip=all&crop=0,0,100,100)
The cheapest and simplest option is the $14\.99 Belkin SureFind Spot that comes tethered to a metal key ring, but for $24\.99 the SureFind Loop Cable Tag comes with extra functionality in the form of a secure carry loop that doubles as a short USB\-C to USB\-C charging cable\. Both are expected to be available sometime this month\.
[](https://platform.theverge.com/wp-content/uploads/sites/2/2026/09/belkintracker1.jpg?quality=90&strip=all&crop=0,0,100,100)
To keep tabs on your wallet without adding a lot of extra bulk the $26\.99 SureFind Card is a credit card–sized alternative that comes with an IP68 rating\. It can survive a “prolonged submersion in water” according to Belkin, but since Bluetooth doesn’t work under water you’ll have to rely on the tracker’s last known location to find it\.
Belkin’s most expensive tracker is its $39\.99 SureFind Wallet Stand that attaches to mobile devices with magnets, functions as a fold\-out stand, and protects your payment cards from wireless snooping by blocking RFID signals\. While the SureFind Card is launching this month, you’ll have to wait until October for the Wallet Stand to become available\.
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- Andrew Liszewski
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