@rohanpaul_ai: Bots have overtaken humans online, and the internet was never prepared for this. - bots generate 57.4% of worldwide HTM…
Summary
Bots now generate 57.4% of worldwide HTML requests, surpassing human traffic. This shift undermines traditional web monetization models based on human attention, as AI agents read pages without clicking ads or generating measurable engagement signals.
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Bots have overtaken humans online, and the internet was never prepared for this.
- bots generate 57.4% of worldwide HTML requests
- humans at 42.6%.
The biggest shift is economic: traffic can rise while monetizable human attention falls, which weakens CPM, CPC, conversion-rate models, and analytics built before this agent wave.
Cloudflare measures bot traffic, not only agentic AI traffic, but AI agents are a major suspect because one user task can trigger thousands of machine visits.
The old web assumed a human loaded a page, saw ads, clicked links, filled carts, and created signals that publishers, stores, and SaaS companies could price.
AI agents break that model because they read pages on behalf of people while skipping the ad views, session time, and click behavior that funded the web.
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