Agentic Share-of-Search: A Multi-Agent AI System for Competitive Decision-Making in LLM-Mediated E-Commerce

arXiv cs.AI Papers

Summary

This paper introduces a multi-agent AI system for measuring and diagnosing competitive visibility in LLM-mediated e-commerce using Agentic Share-of-Search, with an ablation study showing feasibility.

arXiv:2609.11190v1 Announce Type: new Abstract: AI shopping assistants increasingly redirect consumer discovery, creating an urgent need for tools that support seller-side competitive decision-making. We present a multi-agent AI system that automates competitive visibility measurement and root cause diagnosis in LLM-mediated ecommerce. The system introduces Agentic Share-of-Search (ASoS) as the decision target, deploys query agents across leading AI platforms, and uses a ReAct-based diagnostic agent to recommend prioritized merchandising interventions. A 100-trial ablation study, presented as a feasibility evaluation of this prototype, shows the agent recovers the ablated signal in 39% of trials (95% CI: 30.0% - 48.8%, 5.5x over chance), rising to 63.9% among high-correlation ablations.
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# Agentic Share-of-Search: A Multi-Agent AI System for Competitive Decision-Making in LLM-Mediated E-Commerce
Source: [https://arxiv.org/abs/2609.11190](https://arxiv.org/abs/2609.11190)
[View PDF](https://arxiv.org/pdf/2609.11190)

> Abstract:AI shopping assistants increasingly redirect consumer discovery, creating an urgent need for tools that support seller\-side competitive decision\-making\. We present a multi\-agent AI system that automates competitive visibility measurement and root cause diagnosis in LLM\-mediated ecommerce\. The system introduces Agentic Share\-of\-Search \(ASoS\) as the decision target, deploys query agents across leading AI platforms, and uses a ReAct\-based diagnostic agent to recommend prioritized merchandising interventions\. A 100\-trial ablation study, presented as a feasibility evaluation of this prototype, shows the agent recovers the ablated signal in 39% of trials \(95% CI: 30\.0% \- 48\.8%, 5\.5x over chance\), rising to 63\.9% among high\-correlation ablations\.

## Submission history

From: Spandan Ghose Chowdhury \[[view email](https://arxiv.org/show-email/793d6ed1/2609.11190)\] **\[v1\]**Thu, 10 Sep 2026 07:55:59 UTC \(130 KB\)

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