YouTube releases new AI features for creators within its Studio app

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Summary

YouTube has announced new AI-powered features in its YouTube Studio app, including AI feedback on drafts, dynamic thumbnails, and enhanced analytics, to help creators analyze videos and grow their audiences.

YouTube is adding new features to generate ideas and monitor the performance of thumbnails.
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# YouTube releases new AI features for creators within its Studio app | TechCrunch Source: [https://techcrunch.com/2026/09/23/youtube-releases-new-ai-features-for-creators-within-its-studio-app/](https://techcrunch.com/2026/09/23/youtube-releases-new-ai-features-for-creators-within-its-studio-app/) ![](https://techcrunch.com/wp-content/uploads/2025/09/youtube-studio.jpeg?w=1024)**Image Credits:**YouTube 7:30 AM PDT · September 23, 2026 At its Made on YouTube annual event, YouTube announced new tools for YouTube Studio, the app creators use to manage their channels, aimed at helping them analyze their videos and grow their audiences\. The updates include expanding Ask Studio, its AI\-powered Q&A feature, to iOS and Android, as well as new features that provide feedback on drafts and create dynamic thumbnails\. The draft\-feedback feature uses AI to look at a creator’s unpublished video and provide suggestions about pacing, structure, and storytelling\. YouTube is also debuting a new research feed in the Studio app that shows creators what kind of content is working on the platform, so they can apply their own take on it\. Creators are typically picky about the preview images and titles they use for their videos\. The Studio app will now let them generate thumbnails and titles based on a video’s content and matched to their style\. Creators can also use a new dynamic thumbnail feature to generate three options and show each one to a different segment of their audience\. ![](https://techcrunch.com/wp-content/uploads/2026/09/Creation-YT-Studio-Bundle-Dynamic-Thumbnails-UX-Flow-1.gif?w=680)Image Credits: YouTube**Image Credits:**YouTubeYouTube said creators have used its A/B testing feature to run more than 40 million tests on titles and thumbnails\. Soon, the company said, users will be able to test up to three video cuts to see which opening hook works best\. Later this year, YouTube Studio will also automatically monitor thumbnail performance and change one proactively if it doesn’t perform well\. YouTube also said it’s updating its analytics to go beyond raw numbers, explaining why videos perform the way they do and providing advice about how to make content more engaging\. ![](https://techcrunch.com/wp-content/uploads/2026/09/Creation-YT-Studio-Bundle-Insights-Research-UX-Flow-2.jpg?w=680)Image Credits: YouTube**Image Credits:**YouTubeBesides the Studio app revamp, YouTube also introduced other tools for creators,[including conversational editing in Shorts and the YouTube Create app](https://techcrunch.com/2026/09/23/youtube-adds-new-creator-tools-like-video-a-b-testing-dynamic-thumbnails-and-live-dubbing/)\. *When you purchase through links in our articles,[we may earn a small commission](https://techcrunch.com/techcrunch-affiliate-monetization-standards/)\. This doesn’t affect our editorial independence\.* Ivan covers global consumer tech developments at TechCrunch\. He is based out of India and has previously worked at publications including Huffington Post and The Next Web\. You can contact or verify outreach from Ivan by emailing[im@ivanmehta\.com](mailto:[email protected])or via encrypted message at ivan\.42 on Signal\. [View Bio](https://techcrunch.com/author/ivan-mehta/) ## Most Popular

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