Index (2 minute read)

TLDR AI Products

Summary

Index is a platform enabling content owners to track AI agent usage of their work and earn revenue. Launched with major publishers and creators, it uses Shapley value to fairly compensate content sources based on marginal contribution to agent answers.

Index is a platform for content owners that helps them understand how AI agents use their work and earn revenue when they do.
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Cached at: 05/21/26, 06:37 AM

# Thread by @p0 on Thread Reader App Source: [https://threadreaderapp.com/thread/2056752047031279726.html](https://threadreaderapp.com/thread/2056752047031279726.html) Today we're launching Index: a platform for content owners to understand how AI agents use their work, and earn revenue when they do\. Our first partners include @TheAtlantic, @FortuneMagazine, @PRNewswire, @PitchBook, @ZoomInfo, @Tracxn, @RocketReachCo, @enigma\_data, @fiscal\_ai, plus creators @alexeheath, @mariogabriele @azeem, @every, and @packyM\. ![Video Poster](https://pbs.twimg.com/amplify_video_thumb/2056751864650362880/img/ui9QnaDjogLHg2Ph.jpg) Compensation in Index is calculated by estimating each source's Shapley value: its marginal contribution to an agent's answer at the moment of inference\. Content that's uniquely valuable, hard to replace, or used in high\-value agent work earns more\. ![Video Poster](https://pbs.twimg.com/amplify_video_thumb/2056752060499156992/img/rNzY1ghxBvJ4ruCt.jpg) AI agents are the web's second user\. They'll use it 1000x more than humans ever have\. The economic model of the web was built for human users\. Index is a new, incentive\-aligned model for the agentic web\.[![Image](https://threadreaderapp.com/images/1px.png)](https://pbs.twimg.com/media/HIsNNKQbAAA-RkO.jpg) See how agents are using your content at[index\.parallel\.ai](http://index.parallel.ai/)

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