@tobi: Congrats @MParakhin
Summary
Mikhail Parakhin, Shopify's CTO, has been named one of TIME's 2026 Executives of the Year in Tech and Data for his work on AI-driven commerce, including the SimGym tool and Universal Commerce Protocol.
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Congrats @MParakhin
https://t.co/FoCYYVrMaV
Mikhail Parakhin Is one of TIME’s 2026 Executives of the Year: Tech and Data
Source: https://time.com/collection/executives-of-the-year-tech-data/2026/mikhail-parakhin/ Since becomingShopify’s chief technology officer in 2024, Mikhail Parakhin has been rebuilding the commerce platform for a world in which AI is rewiring how people buy—and how merchants sell. In December, Shopify previewedSimGym, which spins up “digital twins” of real shoppers, so a tiny store can do A/B testing like an enormous retailer. A month later, the company released itsUniversal Commerce Protocol, which was co-developed with Google and allows an AI agent to complete a purchase, including handling complicated details like taxes and loyalty points. In less than a year, it became the industry standard.
Unlike most tech executives, Parakhin publicly reveals adoption metrics and other parts of his playbook. He says he believes in transparency and that it helps recruit the best engineers. “We’re not a hedge fund,” he says. “Nobody wants your secret sauce. They want to prove their secret sauce is better.”
A trained physicist turned machine-learning engineer, Parakhin spends time every weekend in his home “cave” doing hands-on AI work. “This makes me feel like I’m connected with what’s happening,” he says. “I still got it.”
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