@shaneparrish: The most valuable decisions give you zero feedback @tobi explains ... "Intuition is actually the most valuable when the…

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Summary

Shane Parrish discusses with Shopify CEO Tobi Lütke how intuition becomes crucial for decision-making in the absence of immediate feedback, emphasizing the importance of long-term strategic investments over short-term gains.

The most valuable decisions give you zero feedback @tobi explains ... "Intuition is actually the most valuable when there isn't direct feedback." Wait, what? "If there's many choices, like there's five things that look like good paths to go forward, and any of them has rapid feedback, everyone goes to that." "That is what we call short-termism, right?" But there are many ways to improve the company (and yourself). "Many of them involve long-term investment, refactoring, potentially going into a new market, potentially saying no to going into obviously new markets and actually doubling down and going deeper on our current market. Or we could do what increases the stock value. By the way, this one has a daily ticker and rapid feedback." so in this sense, it's the absence of rapid feedback can be a strong signal. "I find a very high correlation between the right path and the ones that don't have feedback loops attached."
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The most valuable decisions give you zero feedback

@tobi explains …

“Intuition is actually the most valuable when there isn’t direct feedback.”

Wait, what?

“If there’s many choices, like there’s five things that look like good paths to go forward, and any of them has rapid feedback, everyone goes to that.”

“That is what we call short-termism, right?”

But there are many ways to improve the company (and yourself).

“Many of them involve long-term investment, refactoring, potentially going into a new market, potentially saying no to going into obviously new markets and actually doubling down and going deeper on our current market. Or we could do what increases the stock value. By the way, this one has a daily ticker and rapid feedback.”

so in this sense, it’s the absence of rapid feedback can be a strong signal.

“I find a very high correlation between the right path and the ones that don’t have feedback loops attached.”

Shane Parrish (@shaneparrish): My third conversation with Shopify co-founder and CEO @tobi.

0:00 How Shopify Uses AI 7:18 River: Shopify’s Internal AI 8:55 How to Encourage Osmosis Learning 10:52 AI Dreaming and Self-Reflection 11:53 How to Use AI for Strategic Decision Making 14:11 The One Thing AI

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