@PrajwalTomar_: This app founder just literally spoon-fed you how to run your marketing with an AI agent He let it run his app's market…
Summary
An app founder shares a playbook for running app marketing with Meta's AI agent Muse via WhatsApp, using clear rules and scheduled posts to generate 300K+ views without hiring a marketing team.
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This app founder just literally spoon-fed you how to run your marketing with an AI agent 🤯
He let it run his app’s marketing for 24 hours, and the slideshows it helped make did 300K+ views.
The founder just talks to Muse, Meta’s AI agent, on WhatsApp, and the article is basically the playbook for running app marketing without hiring anyone.
And the crazy part is he never wrote a giant prompt. He onboarded it like a new marketing hire.
→ He gave it context first. The app, who it’s for and the kind of content that already works for it → He set clear rules. Never force the app into every post, and he makes the final creative call → It found short-form posts that are already working and broke down why people keep swiping → It turned the strongest one into a slide by slide concept for his app, plus a few variations → It scheduled everything in Postiz, max 2 posts a day, so he just reviews and approves the calendar
I run a mobile app studio, and honestly this matches what works for our apps. The content that grows an app never looks like an ad, and AI only gets that right when you give it rules.
If you’re marketing an app this month, write your rules before your prompts. That one doc is what stops your AI content from reading like an ad.
Full breakdown in the article below.
(the clip is Oliver Henry on Greg Isenberg’s podcast, same idea with a different agent. the slideshow he thought was bad became his best performer at 400K views.)
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