Teenage Engineering’s CEO says it’ll stop making synths

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Summary

Teenage Engineering's CEO Jesper Kouthoofd says the company plans to stop making synthesizers altogether, including the iconic OP-1, shifting focus beyond music hardware toward broader design and product ventures.

<figure> <img alt="A black-and-grey rectangular device standing on its front edge on a wooden table. It has rows of buttons along the bottom half of the front face; the top half has a small LCD screen and several knobs. It’s an electronic musical instrument about half the size of a computer keyboard." data-caption="" data-portal-copyright="Photo by Terrence O’Brien / The Verge" data-has-syndication-rights="1" src="https://platform.theverge.com/wp-content/uploads/sites/2/2025/01/257534_Teenage_Engineering_OP-XY_TOBrien_0007.jpg?quality=90&#038;strip=all&#038;crop=0,0,100,100" /> <figcaption> </figcaption> </figure> <p class="wp-block-paragraph">Teenage Engineering founder and CEO Jesper Kouthoofd told <em><a href="https://www.highsnobiety.com/p/teenage-engineering-interview/">Highsnobiety</a></em> that it plans to stop making synths. And yes, that includes the iconic OP-1, which put the company on the map. TE isn't just a music gear maker; it's also a sought-after design firm. It's collaborated with <a href="https://www.theverge.com/2020/1/23/21079667/ikea-teenage-engineering-frekvens-price-release">Ikea</a>, <a href="https://www.theverge.com/2021/2/24/22298802/nothing-teenage-engineering-swedish-design-founding-partner-audio-headphones">Nothing</a>, and <a href="https://www.theverge.com/22587172/playdate-hands-on-preview">Playdate</a>, among <a href="https://www.theverge.com/24138746/rabbit-r1-hands-on-ai-gadget-chatgpt">others</a>. But almost everything the company makes itself - the <a href="https://www.theverge.com/2011/10/29/2523087/status-symbols-teenage-engineering-op-1">OP-1</a>, the <a href="https://www.theverge.com/reviews/608609/teenage-engineering-op-xy-review">OP-XY</a>, <a href="https://www.theverge.com/entertainment/958723/teenage-engineering-os-25-ep-133-ko-ii-sampler">EP-133</a>, <a href="https://www.theverge.com/2023/5/12/23721033/teenage-engineering-tp7-audio-recorder-motorized-tape-reel-price">TP-7</a>, <a href="https://www.theverge.com/2020/9/30/21495233/teenage-engineering-ob-4-radio-speaker-rewind-loop-feature-price-release-date">et cetera</a> - is music or audio-focused. Which makes the supposed decision to abandon the market all the more confusing.</p> <p class="wp-block-paragraph">Here's the relevant quote from <em>Highsnobiety</em>: </p> <blockquote class="wp-block-quote is-layout-flow wp-block-quote-is-layout-flow"> <p class="wp-block-paragraph">Kouthoofd tells me that, as part of a reorganization last fall, he announced …</p></blockquote> <p><a href="https://www.theverge.com/gadgets/1007489/teengage-engineering-stop-making-synths">Read the full story at The Verge.</a></p>
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# Teenage Engineering’s CEO says it’ll stop making synths Source: [https://www.theverge.com/gadgets/1007489/teengage-engineering-stop-making-synths](https://www.theverge.com/gadgets/1007489/teengage-engineering-stop-making-synths) [Skip to main content](https://www.theverge.com/gadgets/1007489/teengage-engineering-stop-making-synths#content) The end could be nigh for the iconic OP\-1 according to a Highsnobiety interview\. The end could be nigh for the iconic OP\-1 according to a Highsnobiety interview\. by Oct 7, 2026, 9:19 PM UTC ![257534_Teenage_Engineering_OP-XY_TO’Brien_0007](https://platform.theverge.com/wp-content/uploads/sites/2/2025/01/257534_Teenage_Engineering_OP-XY_TOBrien_0007.jpg?quality=90&strip=all&crop=0%2C0%2C100%2C100&w=2400) ![257534_Teenage_Engineering_OP-XY_TO’Brien_0007](https://platform.theverge.com/wp-content/uploads/sites/2/2025/01/257534_Teenage_Engineering_OP-XY_TOBrien_0007.jpg?quality=90&strip=all&crop=0%2C0%2C100%2C100&w=2400) Photo by Terrence O’Brien / The Verge [![Terrence O'Brien](https://platform.theverge.com/wp-content/uploads/sites/2/2025/02/TERRENCE_BLURPLE.jpg?quality=90&strip=all&crop=0%2C0%2C100%2C100&w=96)](https://www.theverge.com/authors/terrence-obrien) Terrence O'Brien is the Verge’s weekend editor\. He’s covered the tech industry for over 18 years and knows a thing or two about synths\. Teenage Engineering founder and CEO Jesper Kouthoofd told*[Highsnobiety](https://www.highsnobiety.com/p/teenage-engineering-interview/)*that it plans to stop making synths\. And yes, that includes the iconic OP\-1, which put the company on the map\. TE isn’t just a music gear maker; it’s also a sought\-after design firm\. It’s collaborated with[Ikea](https://www.theverge.com/2020/1/23/21079667/ikea-teenage-engineering-frekvens-price-release),[Nothing](https://www.theverge.com/2021/2/24/22298802/nothing-teenage-engineering-swedish-design-founding-partner-audio-headphones), and[Playdate](https://www.theverge.com/22587172/playdate-hands-on-preview), among[others](https://www.theverge.com/24138746/rabbit-r1-hands-on-ai-gadget-chatgpt)\. But almost everything the company makes itself — the[OP\-1](https://www.theverge.com/2011/10/29/2523087/status-symbols-teenage-engineering-op-1), the[OP\-XY](https://www.theverge.com/reviews/608609/teenage-engineering-op-xy-review),[EP\-133](https://www.theverge.com/entertainment/958723/teenage-engineering-os-25-ep-133-ko-ii-sampler),[TP\-7](https://www.theverge.com/2023/5/12/23721033/teenage-engineering-tp7-audio-recorder-motorized-tape-reel-price),[et cetera](https://www.theverge.com/2020/9/30/21495233/teenage-engineering-ob-4-radio-speaker-rewind-loop-feature-price-release-date)— is music or audio\-focused\. Which makes the supposed decision to abandon the market all the more confusing\. Here’s the relevant quote from*Highsnobiety*: > Kouthoofd tells me that, as part of a reorganization last fall, he announced to his team he is planning to stop making synthesizers altogether\. The OP\-1 is no exception\. Launched in 2011, it put Teenage Engineering on the map and has been central to its success ever since\. “Everyone was like, ‘What are you talking about?’ But I’ve come to the conclusion that, for us, the products aren’t the business,” Kouthoofd says\. “We can be so much more than that\.” Teenage Engineering did not immediately return a request for comment\. **Follow topics and authors**from this story to see more like this in your personalized homepage feed and to receive email updates\. - Terrence O'Brien ## The Verge Daily A free daily digest of the news that matters most\.

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