LG’s glossy OLED gaming monitor is rare to find under $400

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Summary

LG's 27-inch glossy WOLED gaming monitor (27GX704A-B) with 1440p, 240Hz is on sale for $379.99, a new low price, offering richer colors and true blacks compared to QD-OLED models at this price.

<figure> <img alt="LG UltraGear Glossy OLED gaming monitor" data-caption="LG’s UltraGear Glossy OLED gaming monitor deliver deep, true-to-life blacks. | Image: LG" data-portal-copyright="Image: LG" data-has-syndication-rights="1" src="https://platform.theverge.com/wp-content/uploads/sites/2/2026/07/Monitor_27GX704A-B_next-level-oled_features_900x600_c19e92.avif?quality=90&#038;strip=all&#038;crop=0,0,100,100" /> <figcaption> LG’s UltraGear Glossy OLED gaming monitor deliver deep, true-to-life blacks. | Image: LG </figcaption> </figure> <p class="wp-block-paragraph">If you&#8217;ve been thinking about upgrading your gaming monitor, <strong>LG&#8217;s 27-inch 27GX704A-B</strong> pairs a glossy WOLED panel with a fast refresh rate, and it’s currently on sale for $379.99 (about $70 off) at <a href="https://www.amazon.com/dp/B0FNQ4B2Z2">Amazon</a> and <a href="https://www.lg.com/us/monitors/lg-27gx704a-b-gaming-monitor">directly from LG</a>, marking a new low price.&nbsp;It originally launched at $799.99, but has been available for under $500 since May.</p> <div class="product-block"><h3>LG UltraGear Glossy OLED gaming monitor (27-inches)</h3> <figure class="product-image"><img width="300" height="200" src="https://platform.theverge.com/wp-content/uploads/sites/2/2026/07/Monitor_27GX704A-B_serious-connectivity_features_900x600.avif?w=300" class="attachment-medium size-medium" alt="" /></figure> <h3>Where to Buy:</h3><ul><li><a href="https://www.amazon.com/dp/B0FNQ4B2Z2"> <strike>$449</strike> $379.99 at <strong>Amazon</strong></a></li><li><a href="https://www.lg.com/us/monitors/lg-27gx704a-b-gaming-monitor"> <strike>$449</strike> $379.99 at <strong>LG</strong></a></li></ul></div> <p class="wp-block-paragraph">The monitor offers a 1440p resolution and a glossy coating, which isn’t a combination of specs we often see at this price. Most OLED monitors under $400 use QD-OLED panels, which can give blacks a slight bluish tint. LG’s WOLED monitor delivers truer-looking blacks while the glossy coating helps colors appear richer and more vibrant.</p> <p class="wp-block-paragraph">It doesn&#8217;t sacrifice speed, either. The monitor boasts a fast 240Hz refresh rate with variable refresh rate support (Nvidia G-Sync compatible and AMD FreeSync Premium Pro), along with a fast 0.03ms response time to keep games looking sharp in motion.&nbsp;</p> <p class="wp-block-paragraph">It comes with a solid array of ports for the price, with two HDMI 2.1 ports, DisplayPort 1.4, and USB-A ports, making it easy to connect a PC, consoles, and accessories. Rounding things out, the stand is fully adjustable, too, allowing you to raise, lower, tilt, swivel, or rotate the display into portrait mode for a more comfortable setup. Or, because it has a VESA mount, you can yank it off and toss it onto a monitor arm of your choice.</p>
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# LG’s glossy OLED gaming monitor is rare to find under $400 Source: [https://www.theverge.com/gadgets/967993/lg-27-inch-ultragear-glossy-oled-gaming-monitor-deal-sale](https://www.theverge.com/gadgets/967993/lg-27-inch-ultragear-glossy-oled-gaming-monitor-deal-sale) [![Sheena Vasani](https://platform.theverge.com/wp-content/uploads/sites/2/2025/01/SHEENA_BLURPLE.jpg?quality=90&strip=all&crop=0%2C0%2C100%2C100&w=96)](https://www.theverge.com/authors/sheena-vasani) Sheena Vasani writes about tech news, reviews gadgets, and helps readers save money by highlighting deals and product recommendations for*The Verge*\. If you’ve been thinking about upgrading your gaming monitor,**LG’s 27\-inch 27GX704A\-B**pairs a glossy WOLED panel with a fast refresh rate, and it’s currently on sale for $379\.99 \(about $70 off\) at[Amazon](https://www.amazon.com/dp/B0FNQ4B2Z2?tag=theverge02-20)and[directly from LG](https://www.anrdoezrs.net/links/8836598/type/dlg/https://www.lg.com/us/monitors/lg-27gx704a-b-gaming-monitor), marking a new low price\. It originally launched at $799\.99, but has been available for under $500 since May\. [![](https://platform.theverge.com/wp-content/uploads/sites/2/2026/07/Monitor_27GX704A-B_serious-connectivity_features_900x600.avif?quality=90&strip=all&crop=16.685205784205%2C0%2C66.629588431591%2C100&w=2400)](https://www.amazon.com/dp/B0FNQ4B2Z2?tag=theverge02-20)[![](https://platform.theverge.com/wp-content/uploads/sites/2/2026/07/Monitor_27GX704A-B_serious-connectivity_features_900x600.avif?quality=90&strip=all&crop=0.027808676307004%2C0%2C99.944382647386%2C100&w=2400)](https://www.amazon.com/dp/B0FNQ4B2Z2?tag=theverge02-20) The monitor offers a 1440p resolution and a glossy coating, which isn’t a combination of specs we often see at this price\. Most OLED monitors under $400 use QD\-OLED panels, which can give blacks a slight bluish tint\. LG’s WOLED monitor delivers truer\-looking blacks while the glossy coating helps colors appear richer and more vibrant\. It doesn’t sacrifice speed, either\. The monitor boasts a fast 240Hz refresh rate with variable refresh rate support \(Nvidia G\-Sync compatible and AMD FreeSync Premium Pro\), along with a fast 0\.03ms response time to keep games looking sharp in motion\. It comes with a solid array of ports for the price, with two HDMI 2\.1 ports, DisplayPort 1\.4, and USB\-A ports, making it easy to connect a PC, consoles, and accessories\. Rounding things out, the stand is fully adjustable, too, allowing you to raise, lower, tilt, swivel, or rotate the display into portrait mode for a more comfortable setup\. Or, because it has a VESA mount, you can yank it off and toss it onto a monitor arm of your choice\. ## Verge Shopping Sign up to get the best deals on products we’ve found and tested sent to your inbox\. **Follow topics and authors**from this story to see more like this in your personalized homepage feed and to receive email updates\. - Sheena Vasani

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