Universal Music is launching an AI music platform with ElevenLabs

The Verge Products

Summary

Universal Music Group is launching an AI-powered platform with ElevenLabs to enable users to create remixes, mashups, and new takes on tracks from its licensed music catalog, with artists having the option to participate.

<figure> <img alt="A fractured image of a person speaking into a microphone." data-caption="" data-portal-copyright="Cath Virginia / The Verge | Photo from Getty Images" data-has-syndication-rights="1" src="https://platform.theverge.com/wp-content/uploads/sites/2/2025/02/STK467_AI_MUSIC_CVirginia_A.jpg?quality=90&#038;strip=all&#038;crop=0,0,100,100" /> <figcaption> </figcaption> </figure> <p class="wp-block-paragraph">Universal Music Group is launching a new AI-powered platform that will allow users to draw from its catalog of licensed music to create song remixes, mashups, and new takes on tracks, according to an <a href="https://www.universalmusic.com/universal-music-group-and-elevenlabs-announce-multi-year-strategic-agreement-beginning-with-a-new-licensed-ai-music-creation-platform/">announcement on Thursday</a>. The record label is developing the platform through a multiyear licensing agreement with ElevenLabs, a company that specializes in AI voice and music generation.</p> <p class="wp-block-paragraph">Artists can choose whether to participate in UMG and ElevenLabs' upcoming platform, which marks yet another AI deal for the record label. UMG is currently developing an <a href="https://www.theverge.com/news/809882/universal-music-udio-settlement">AI music platform with Udio</a> and has struck <a href="https://www.theverge.com/ai-artificial-intelligence/935379/spotify-umg-ai-covers-remix">AI licensing deals with Spotify</a>, <a href="https://www.theverge.com/news/856849/universal-music-nvidia-ai-deal">Nvidia</a>, and <a href="https://www.theverge.com/2024/10/28/24282030/universal-music-group-partners-with-klay-ai-company-ethical-music-generator-foundational-model">Kla …</a></p> <p><a href="https://www.theverge.com/ai-artificial-intelligence/993465/universal-music-elevenlabs-ai">Read the full story at The Verge.</a></p>
Original Article
View Cached Full Text

Cached at: 09/10/26, 05:15 PM

# Universal Music is launching an AI music platform with ElevenLabs Source: [https://www.theverge.com/ai-artificial-intelligence/993465/universal-music-elevenlabs-ai](https://www.theverge.com/ai-artificial-intelligence/993465/universal-music-elevenlabs-ai) [Skip to main content](https://www.theverge.com/ai-artificial-intelligence/993465/universal-music-elevenlabs-ai#content) UMG’s AI music platform will let users create remixes, mashups, and new takes on tracks\. UMG’s AI music platform will let users create remixes, mashups, and new takes on tracks\. by Sep 10, 2026, 3:38 PM UTC ![STK467_AI_MUSIC_CVirginia_A](https://platform.theverge.com/wp-content/uploads/sites/2/2025/02/STK467_AI_MUSIC_CVirginia_A.jpg?quality=90&strip=all&crop=0%2C0%2C100%2C100&w=2400) ![STK467_AI_MUSIC_CVirginia_A](https://platform.theverge.com/wp-content/uploads/sites/2/2025/02/STK467_AI_MUSIC_CVirginia_A.jpg?quality=90&strip=all&crop=0%2C0%2C100%2C100&w=2400) Cath Virginia / The Verge \| Photo from Getty Images [![Emma Roth](https://platform.theverge.com/wp-content/uploads/sites/2/chorus/author_profile_images/195810/EMMA_ROTH.0.jpg?quality=90&strip=all&crop=0%2C0%2C100%2C100&w=96)](https://www.theverge.com/authors/emma-roth) Emma Roth is a news writer who covers the streaming wars, consumer tech, crypto, social media, and much more\. Previously, she was a writer and editor at MUO\. Universal Music Group is launching a new AI\-powered platform that will allow users to draw from its catalog of licensed music to create song remixes, mashups, and new takes on tracks, according to an[announcement on Thursday](https://www.universalmusic.com/universal-music-group-and-elevenlabs-announce-multi-year-strategic-agreement-beginning-with-a-new-licensed-ai-music-creation-platform/)\. The record label is developing the platform through a multiyear licensing agreement with ElevenLabs, a company that specializes in AI voice and music generation\. Artists can choose whether to participate in UMG and ElevenLabs’ upcoming platform, which marks yet another AI deal for the record label\. UMG is currently developing an[AI music platform with Udio](https://www.theverge.com/news/809882/universal-music-udio-settlement)and has struck[AI licensing deals with Spotify](https://www.theverge.com/ai-artificial-intelligence/935379/spotify-umg-ai-covers-remix),[Nvidia](https://www.theverge.com/news/856849/universal-music-nvidia-ai-deal), and[Klay](https://www.theverge.com/2024/10/28/24282030/universal-music-group-partners-with-klay-ai-company-ethical-music-generator-foundational-model)\. This week, Suno[released its first AI music model](https://www.theverge.com/ai-artificial-intelligence/991977/suno-releases-its-first-ai-music-model-made-with-record-industry-help)trained on licensed songs from Warner Music Group, BMG, and music industry partners\. UMG and ElevenLabs’ partnership will also include the “development of additional products and fan experiences in the months and years to come,” though the press release doesn’t include other details about what this might entail\. ”By combining UMG’s global community and rights management expertise, with our AI models and products, we’ll enable artists and songwriters to create powerful new experiences for their fans, and ensure they are fairly compensated,” ElevenLabs CEO Mati Staniszewski says in the press release\. The new AI music platform will remain separate from ElevenLabs’ Music API and[ElevenMusic generator](https://www.theverge.com/news/864843/elevenlabs-ai-music-eleven-album-release)\. **Follow topics and authors**from this story to see more like this in your personalized homepage feed and to receive email updates\. - Emma Roth ## The Verge Daily A free daily digest of the news that matters most\.

Similar Articles

Spotify is launching AI-generated remixes

The Verge

Spotify has partnered with Universal Music Group to launch AI-generated remixes and covers as a paid add-on for Premium subscribers, with artists able to opt out and collect royalties.