Universal Music Group is launching an AI-powered platform with ElevenLabs to enable users to create remixes, mashups, and new takes on tracks from its licensed music catalog, with artists having the option to participate.
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<p class="wp-block-paragraph">Universal Music Group is launching a new AI-powered platform that will allow users to draw from its catalog of licensed music to create song remixes, mashups, and new takes on tracks, according to an <a href="https://www.universalmusic.com/universal-music-group-and-elevenlabs-announce-multi-year-strategic-agreement-beginning-with-a-new-licensed-ai-music-creation-platform/">announcement on Thursday</a>. The record label is developing the platform through a multiyear licensing agreement with ElevenLabs, a company that specializes in AI voice and music generation.</p>
<p class="wp-block-paragraph">Artists can choose whether to participate in UMG and ElevenLabs' upcoming platform, which marks yet another AI deal for the record label. UMG is currently developing an <a href="https://www.theverge.com/news/809882/universal-music-udio-settlement">AI music platform with Udio</a> and has struck <a href="https://www.theverge.com/ai-artificial-intelligence/935379/spotify-umg-ai-covers-remix">AI licensing deals with Spotify</a>, <a href="https://www.theverge.com/news/856849/universal-music-nvidia-ai-deal">Nvidia</a>, and <a href="https://www.theverge.com/2024/10/28/24282030/universal-music-group-partners-with-klay-ai-company-ethical-music-generator-foundational-model">Kla …</a></p>
<p><a href="https://www.theverge.com/ai-artificial-intelligence/993465/universal-music-elevenlabs-ai">Read the full story at The Verge.</a></p>
# Universal Music is launching an AI music platform with ElevenLabs
Source: [https://www.theverge.com/ai-artificial-intelligence/993465/universal-music-elevenlabs-ai](https://www.theverge.com/ai-artificial-intelligence/993465/universal-music-elevenlabs-ai)
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UMG’s AI music platform will let users create remixes, mashups, and new takes on tracks\.
UMG’s AI music platform will let users create remixes, mashups, and new takes on tracks\.
by
Sep 10, 2026, 3:38 PM UTC


Cath Virginia / The Verge \| Photo from Getty Images
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Emma Roth
is a news writer who covers the streaming wars, consumer tech, crypto, social media, and much more\. Previously, she was a writer and editor at MUO\.
Universal Music Group is launching a new AI\-powered platform that will allow users to draw from its catalog of licensed music to create song remixes, mashups, and new takes on tracks, according to an[announcement on Thursday](https://www.universalmusic.com/universal-music-group-and-elevenlabs-announce-multi-year-strategic-agreement-beginning-with-a-new-licensed-ai-music-creation-platform/)\. The record label is developing the platform through a multiyear licensing agreement with ElevenLabs, a company that specializes in AI voice and music generation\.
Artists can choose whether to participate in UMG and ElevenLabs’ upcoming platform, which marks yet another AI deal for the record label\. UMG is currently developing an[AI music platform with Udio](https://www.theverge.com/news/809882/universal-music-udio-settlement)and has struck[AI licensing deals with Spotify](https://www.theverge.com/ai-artificial-intelligence/935379/spotify-umg-ai-covers-remix),[Nvidia](https://www.theverge.com/news/856849/universal-music-nvidia-ai-deal), and[Klay](https://www.theverge.com/2024/10/28/24282030/universal-music-group-partners-with-klay-ai-company-ethical-music-generator-foundational-model)\. This week, Suno[released its first AI music model](https://www.theverge.com/ai-artificial-intelligence/991977/suno-releases-its-first-ai-music-model-made-with-record-industry-help)trained on licensed songs from Warner Music Group, BMG, and music industry partners\.
UMG and ElevenLabs’ partnership will also include the “development of additional products and fan experiences in the months and years to come,” though the press release doesn’t include other details about what this might entail\.
”By combining UMG’s global community and rights management expertise, with our AI models and products, we’ll enable artists and songwriters to create powerful new experiences for their fans, and ensure they are fairly compensated,” ElevenLabs CEO Mati Staniszewski says in the press release\. The new AI music platform will remain separate from ElevenLabs’ Music API and[ElevenMusic generator](https://www.theverge.com/news/864843/elevenlabs-ai-music-eleven-album-release)\.
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Spotify has partnered with Universal Music Group to launch a paid add-on for Premium subscribers that allows fan-made AI covers and remixes, with revenue sharing for participating artists.
Spotify has partnered with Universal Music Group to launch AI-generated remixes and covers as a paid add-on for Premium subscribers, with artists able to opt out and collect royalties.
Universal Music Group and TikTok renewed their licensing agreement with a commitment to remove unauthorized AI-generated music and improve artist attribution, marking a shift after previous tensions.
Spotify partners with UMG for a new generative AI tool that lets users remix songs from the label's catalog, raising concerns about disrespecting human creativity and artists' work.
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