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Reinforcement Learning for Controller Parameters in the Auto-Bidding System at Pinterest

arXiv cs.LG ↗ · 2026-10-28 Cached

Pinterest researchers present RLBP, a hybrid reinforcement-learning architecture deployed in production that uses an RL meta-controller to select daily campaign-specific PID parameters for auto-bidding, achieving statistically significant eCPC reductions without revenue degradation in online A/B tests and post-rollout holdout measurements.

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