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This paper introduces MM-CreativityBench, a benchmark for evaluating creative tool use in large multimodal models under physically constrained environments, and proposes affordance-grounded alignment using Direct Preference Optimization to reduce hallucination and improve grounded reasoning.
Adobe, NVIDIA, and WPP have expanded their strategic collaboration to bring autonomous AI agents to enterprise marketing, enabling scalable, governed content creation and customer experience workflows. The partnership leverages Adobe's creative platforms, WPP's marketing expertise, and NVIDIA's accelerated computing and agent toolkits to deliver secure, on-brand agentic AI solutions.