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A tweet sharing links to free certification resources for AWS, CISSP, CISA, CISM, and Digital Marketing.
On Decoder, Digitas CEO Amy Lanzi discusses the hype around AI in advertising, arguing it won't save the industry and that traditional CMO roles are outdated, while also covering the rise of creators as marketers.
A study tracking 100 once-successful blogs reveals that the majority lost 85% of their Google search traffic by 2026, marking the collapse of the ad-and-affiliate-driven blogging model. Only 21 blogs continue to grow, often by offering experiences that cannot be AI-summarized.
A deep tutorial that uses a real case (a Xiaohongshu store owner earning over 100,000 yuan per month) to explain how to identify user needs, create good content, and monetize on Xiaohongshu. It covers practical steps such as topic selection, benchmarking, and monetization paths.
AI agents are revealing previously hidden SEO problems by systematically crawling and analyzing websites, making visible issues that were difficult to detect manually.
Google's upcoming 'AI Mode' in search is predicted to drastically change SEO by 2026, potentially wiping out traditional keyword strategies and forcing marketers to focus on contextual answers, zero-click results, and first-party data.
Discusses how brand mentions across social platforms and AI-generated answers are becoming as important as traditional backlinks for search visibility, suggesting a shift in search ranking signals.
Google Ads Advisor introduces three new AI-driven safety features: proactive policy violation troubleshooting, 24/7 account security monitoring, and automated instant certifications.
The article discusses the shift from traditional SEO to Answer Engine Optimization (AEO) in 2026, explaining how businesses can use tools like HubSpot to track and improve their brand presence in AI-generated responses.