Tag
An AI agent is now autonomously managing a company's entire Facebook ads account—researching pain points, writing creatives, publishing, and optimizing by killing underperformers and promoting winners with no human involvement. The article breaks down how these systems work and why owning data is the real unlock.
Founders are losing Facebook ad accounts because AI agents bulk-pull data via the API, triggering Meta's bot detection. The fix is to use the API only for writes and read data from a data warehouse.