independent-website

#independent-website

@10xmylife: Compared to overseas, is the independent site ecosystem in China really that bad? If so, what are the reasons? When people search for a brand, they look on WeChat, Weibo, Douyin, Xiaohongshu, Taobao, etc., rarely on Baidu. Merchants also mostly rely on platforms rather than building their own official websites. I think Baidu itself being terrible is one reason, but there must be deeper causes…

X AI KOLs Following ↗ · 2026-05-21 Cached

Discusses why China's independent site (brand self-built official website) ecosystem is weaker than abroad, arguing that users mainly search for brands on platforms like WeChat, Weibo, and Douyin rather than Baidu, and that merchants rely on platforms instead of building their own official websites.

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