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#rebranding

postmarketOS Rebrand: Nura

Hacker News Top ↗ · 2h ago Cached

The open-source operating system postmarketOS has been rebranded to Nura, named after ancient Sardinian structures, to improve outreach and trademarking.

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#rebranding

Trump says it’s time to rebrand AI with a new name — and he’s also creating an AI Force

TechCrunch AI ↗ · 2026-09-19 Cached

Former President Donald Trump proposes rebranding AI with new names and plans to establish an AI Force and appoint an AI czar, while claiming AI safety concerns are political hoaxes.

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#rebranding

NotebookLM is now Gemini Notebook

Hacker News Top ↗ · 2026-07-16 Cached

Google renames NotebookLM to Gemini Notebook, adding a secure cloud computer for native code execution and deeper integration with the Gemini app and Google Search.

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#rebranding

xAI Is Dead. Long Live SpaceXAI (2 minute read)

TLDR AI ↗ · 2026-07-07 Cached

xAI rebrands to SpaceXAI after being acquired by SpaceX. The move aims to integrate AI with SpaceX's space infrastructure plans, with Grok chatbot and Cursor AI coding tool as key products.

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#rebranding

@QuixiAI: QuixiAI/ThunderKittens and QuixiAI/ThunderMittens are now rebranded to QuixiCore-CUDA and QuixiCore-Metal Announcing Qu…

X AI KOLs Following ↗ · 2026-07-06 Cached

QuixiAI rebrands ThunderKittens and ThunderMittens into QuixiCore-CUDA and QuixiCore-Metal, creating a unified family of cross-platform kernels for AI workloads.

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#rebranding

Nex claims Rio 3.5 is Nex 2.5 PRO in trench coat

Reddit r/LocalLLaMA ↗ · 2026-06-14

Nex claims that its new Rio 3.5 is essentially the same as the Nex 2.5 PRO, sparking discussion about product naming and upgrades.

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#rebranding

We rebranded our voice AI company because enterprise buyers stopped asking for “bots” and started asking for workflow control

Reddit r/AI_Agents ↗ · 2026-05-29

Orvera AI, formerly CallBotics, rebranded to reflect enterprise demand shifting from simple voice bots to production-grade AI agent systems that handle workflow execution, governance, and multi-channel orchestration.

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#rebranding

'AI washing': firms are scrambling to rebrand themselves as tech-focused

Hacker News Top ↗ · 2026-05-24 Cached

UK companies are aggressively rebranding themselves as AI-focused despite tenuous links, leading PR professionals to complain about 'AI washing' and the pressure to pitch overhyped stories to journalists.

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#rebranding

Xbox is now XBOX

The Verge ↗ · 2026-05-15 Cached

Microsoft is rebranding Xbox to all-caps XBOX, following a fan poll and as part of a broader 'return of Xbox' strategy.

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#rebranding

Intercom changes name to Fin

Hacker News Top ↗ · 2026-05-13 Cached

Intercom, the customer communication platform, announces it is rebranding its company name to Fin, reflecting its focus on its AI customer agent platform. The Intercom product name will continue as the customer service software.

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