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OpenAI is launching an enhanced visual shopping experience in ChatGPT, expanding its Agentic Commerce Protocol (ACP) to support product discovery with major retailers like Target, Sephora, and Best Buy already integrated. The update allows users to browse products visually, compare options side-by-side, and get up-to-date pricing and reviews—rolling out to all free and paid ChatGPT users this week.
Neuro Gum, a nine-figure consumer goods brand, leverages ChatGPT Business to streamline operations across legal, marketing, and supply chain management, enabling a lean 70-person team to compete at national scale with placement in CVS stores nationwide.
Zalando partnered with OpenAI to upgrade its AI-powered shopping assistant from GPT-3.5 to GPT-4o mini, achieving a 23% increase in product clicks and 40%+ increase in wishlist additions while expanding to 25 markets with improved multilingual support and instruction-following capabilities.
NOBULL announces an exclusive retail partnership offering Public Rec pants only through its channels, alongside promotional discounts on nutrition electrolytes and footwear.