Quoting Mitchell Hashimoto

# A quote from Mitchell Hashimoto Source: [https://simonwillison.net/2026/May/12/mitchell-hashimoto/](https://simonwillison.net/2026/May/12/mitchell-hashimoto/) 12th May 2026 > The thing about 90% of TDMs \[Technical Decision Makers\] is that they're motivated primarily by NOT GETTING FIRED\. These aren't people who browser Lobsters or push to GH on the weekend\. These are people that work 9 to 5, get paid, go home, and NEVER THINK ABOUT WORK AGAIN\. So to achieve all that, they follow secular trends supported by analysts and broad public sentiment\. Oh, Gartner said that "AI strategy" is most important? McKinsey said "context" needs to be managed? Well, "Context Engine for AI Apps" is going to be defensible\. Buy it\. —[Mitchell Hashimoto](https://lobste.rs/s/oznirn/redis_cost_ambition#c_dzrja0),in a conversation about the design of the[Redis homepage](https://redis.io/)