The team behind Boids shares their realization that building a useful agent marketplace requires helping creators turn their expertise into reusable agents, not just curating existing ones.
One of the first questions we faced was simple: if an agent marketplace is supposed to contain many agents, what kinds of agents do people actually need? No marketplace can cover every use case from day one. And once you start going deeper into specific domains, the number of possible agents grows exponentially. At the same time, building a truly useful vertical agent is much harder than it seems. Many agents look promising at first. They may come with tools, skills, and integrations. But after using them for a while, many start to feel surprisingly similar. Some are just prompt wrappers. Some are chatbots with a narrower scope. Others are workflows that never improve over time. That changed the way we think about agents. The most useful agents may come from people who deeply understand a specific problem. A designer with exceptional taste for landing pages. A developer who has spent years building reliable system architectures. A researcher who knows how to quickly filter and absorb papers. A growth operator with a launch checklist that has been tested in the real world. Most of these people would never describe themselves as agent builders. But they already have everything needed to create valuable agents: documents, workflows, checklists, prompts, code repositories, notes, case studies, context, judgment, and experience. We don't just want to build a place where people browse agents. We want to help creators turn their knowledge, skills, workflows, and context into agents that others can actually use. For users, that means access to specialized agents that can complete real tasks locally, or extend the capabilities of the general-purpose agents they already use. For creators, it means their knowledge no longer has to stay trapped inside Notion, Google Drive, GitHub, spreadsheets, SOPs, or private workflows. It can become something reusable, distributable, and monetizable. We used to think the core challenge of an agent marketplace was helping users find the right agents. Today, we believe the real challenge is helping creators turn their expertise into agents. Btw, we're building Boids. Feel free to check it out if you're curious.
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