@ycombinator: Centralize (YC W24) is building the GPS for enterprise deals. It turns emails, calls, CRM data, and other customer inte…
Summary
Centralize is building a GPS for enterprise deals by turning customer interactions into automatic org charts to help sales teams identify relationships and close deals. The company raised a $15M Series A and is used by teams at companies like Cognition and Brex.
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Centralize (YC W24) is building the GPS for enterprise deals. It turns emails, calls, CRM data, and other customer interactions into automatic org charts that show sales teams who they know, who they’re missing, and the relationships that can help them win an account.
They recently raised a $15M Series A and are already used by teams at companies including Cognition, Intercom, Brex, and Exa. In this Founder Fireside,
@UseCentralize_ founders Rachit and Will joined @sdianahu to talk about building the trust graph behind the product, how one customer used it to turn a stalled six-month sales process into an eight-figure deal, and why relationships and institutional knowledge still matter in enterprise sales.
00:00 — GPS for Enterprise Deals 00:45 — Who’s Already Using It 01:00 — Building the Trust Graph 03:19 — Real Customer Outcomes 05:52 — Six Months to Weeks 06:08 — Who Should Use Centralize 07:09 — Who Thrives Here
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