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Apple reported strong Q3 2026 earnings with better-than-expected iPhone sales, but services revenue disappointed and rising memory costs loom over future pricing and sales.
Apple is reportedly testing an updated MacBook Neo with an A19 Pro processor and more RAM, alongside plans for OLED screens on other Mac models.
The author customized a MacBook Neo by swapping official Apple spare parts in different colors (blush trackpad and bottom case, citrus keycaps and USB-C ports), documenting the process and costs.
Apple has reportedly doubled MacBook Neo production from 5 million to 10 million units in 2026 due to overwhelming demand, with CEO Tim Cook calling customer response 'off the charts.' The $599 laptop has driven a record number of first-time Mac buyers and disrupted the PC market.
The MacBook Neo's $599 price point has shaken the laptop market, prompting competitors like Dell and Microsoft to release cheaper laptops with similar trade-offs, such as 8GB RAM. The article discusses how the new Dell XPS 13 mirrors the Neo's approach.
Dell announces a new XPS 13 as a budget-friendly competitor to the MacBook Neo, launching at a promotional student price of $599 (until September) and later $699. The laptop features a thin 0.5-inch design, 2.2-pound weight, 13.4-inch anti-glare touchscreen, and an Intel Core 5 320 'Wildcat Lake' chip with 8GB RAM and 512GB storage.
The article compares the Framework 12 laptop to Apple's MacBook Neo, finding the MacBook Neo offers better performance, efficiency, and value at a lower price, despite the Framework's repairability and upgradeability.
The article provides an in-depth analysis of the upcoming MacBook Neo, focusing on its A18 Pro chip benchmarks, wafer economics enabling a $599 price point, and the implications of its 8GB RAM limitation.
Jeff Geerling reviews the new MacBook Neo, comparing it to his M4 Air and finding it a good value for casual use, but limited by only two USB-C ports and 8GB RAM.