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Data Brokers’ and AI Firms’ Opt-Out Forms Are Built to Fail, Report Finds

Wired · 2026-05-20 Cached

A report from the Electronic Privacy Information Center (EPIC) reveals that major data brokers and AI companies, including Google, Meta, and OpenAI, use deceptive design patterns in opt-out forms that prevent consumers from effectively opting out of data sale and sharing.

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