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Hermes Agent is an open-source autonomous agent framework by NousResearch that can run workflows end-to-end, including browser navigation, terminal commands, and scheduling. This article provides a comprehensive guide on how to set it up and use it for marketing automation.
Chime's CMO Vineet Mehra discusses how AI is transforming marketing through 'agentification'—moving from campaign-centric structures to AI-driven agentic models that enable real-time personalization at scale, breaking down silos between brand and performance marketing, and requiring CMOs to champion AI adoption from the top down.
Waymark fine-tunes GPT-3 to automatically generate marketing copy and video scripts, solving a key customer pain point where two-thirds of users struggled with scriptwriting for video ads.