marketing

In 1999, the Power Mac G4's performance led to U.S. export restrictions, which Steve Jobs turned into a marketing campaign.

Tadka helps you ship 10x more ad creative without hiring a design team.

The article argues that AI agents cannot be marketed to using human emotional tactics; instead, brands must provide structured, machine-readable data. It identifies a gap between citation (being mentioned by AI) and selection (being chosen by AI) and proposes a framework of five files for agent-readable brand information.

Notra is a tool that turns merged pull requests into on-brand marketing visuals.

Explores the potential of AI agents to take over marketing decisions like audience selection and personalization, questioning whether marketers should hand over control to AI.

Multiple LinkedIn accounts, possibly paid shills, simultaneously posted coordinated Nvidia marketing content on the same day without understanding local AI capabilities, suggesting an astroturfing campaign to promote Nvidia's $249 8GB machine as a frontier model replacement.

Jack Friks announces an update to his app that forces users to build internet businesses in 30 days, adding a new marketing mission type focused on short-form content to help get first customers.

An article discussing the disconnect between how AI is advertised and its actual performance in real-world applications.

Pika Labs launches the Founder Starter Kit, a set of four marketing skills (Build-a-Brand, App Screens, Product Sizzle, Founder Video) for founders who have products but lack marketing skills.

Ahrefs launches Agent A, an AI marketing agent powered by Ahrefs data.

Xiaomi promotes the 17T Series, highlighting eye-care features and asking users about harmful phone habits.

Auren is an open-source AI tool that replaces an entire content team by generating posts for X, LinkedIn, and Reddit from a weekly brief, using user-defined personas and a story bank to avoid generic AI content.

UK companies are aggressively rebranding themselves as AI-focused despite tenuous links, leading PR professionals to complain about 'AI washing' and the pressure to pitch overhyped stories to journalists.

Cox Media Group (CMG) agreed to pay $880,000 to settle FTC allegations that it falsely advertised an AI-powered 'Active Listening' service that supposedly listened to consumers' devices for ad targeting, when in fact it did not use voice data at all.

The article analyzes Anthropic's Claude advertising strategy, pointing out that it has shifted from selling models to selling partnerships, emphasizing that team execution—not the model itself—has become the moat for AI startups.

The article shares lessons from top creators at Google I/O about how AI startups can effectively work with creators for product distribution, highlighting the shift from traditional media to creators, the value of Instagram, and the need for personalized outreach and better metrics.

A critical take arguing that so-called 'persistent memory' in AI agents is merely sophisticated retrieval, not actual memory or state, questioning what real persistent memory would look like.

This is a summary of experience from the first anniversary of a website's overseas expansion, covering practical tips and tool recommendations in areas such as demand mining, SEO, development, data analysis, payment, traffic, backlinks, advertising, and more.

Ava Studio is an AI-powered tool that acts as a creative team for producing video advertisements.

Gergely Orosz comments on the 'clipping' practice of creating short video clips and paying accounts to post them as organic content, calling it good business for agencies but not beneficial for others.