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Google Pay is rolling out a new Discover tab in India that turns the payment app into a fashion shopping feed, powered by Google's Shopping Graph with 60B+ products, virtual try-on, and photo-based outfit matching. The feature is currently a pilot open to select users.
Meta has quietly launched Style Sketch, an AI fashion app that builds a virtual closet from users' Instagram photos and suggests personalized outfits with virtual try-ons. The app is currently available only in Indonesia, Singapore, and Thailand, as Meta continues its broader push to release more AI-driven apps.
Anywear Pro has updated its real-time virtual try-on website and browser extension, delivering a smoother user experience and longer single-session trials, with support for live camera preview of AI outfit changes.
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Fit Receipt is a private virtual fitting agent for lingerie that uses an AI judgment model to provide calibrated confidence scores while ensuring privacy and being open-source.
Oxygen-TryOn is a unified foundation model for any-item virtual try-on, achieving state-of-the-art consistency and realism across single and multi-item try-on tasks through a dedicated data engine and three-stage training pipeline.
This paper introduces VIP-SAM for instance-level garment segmentation and CtrlVTON, a controllable virtual try-on framework that treats try-on as an image editing problem, allowing precise control over garment layout, style, and placement. Both methods achieve state-of-the-art results on their respective tasks.
Tstars-Tryon 1.0 is a commercial-scale virtual try-on system delivering photorealistic, real-time garment visualization across diverse fashion categories, now deployed on Taobao serving millions of users.