The European Commission published a voluntary Code of Practice outlining how providers and deployers of generative AI can meet transparency obligations under the AI Act, mandating clear labelling of deepfakes and AI-generated content on matters of public interest.
# Commission publishes Code of Practice on marking and labelling AI-generated content
Source: [https://digital-strategy.ec.europa.eu/en/news/commission-publishes-code-practice-marking-and-labelling-ai-generated-content](https://digital-strategy.ec.europa.eu/en/news/commission-publishes-code-practice-marking-and-labelling-ai-generated-content)
The European Commission published the final Code of Practice on marking and labelling of AI\-generated content\.
The Code is voluntary and sets out practical steps to help**providers**and**deployers**of generative artificial intelligence \(AI\) systems meet the[**AI Act**](https://digital-strategy.ec.europa.eu/en/policies/regulatory-framework-ai)transparency obligations that will apply from 2 August 2026\.
From that date, the AI Act will require clear labelling in key cases\.**D****eepfakes**and**AI\-generated or AI\-manipulated text published on matters of public interest**must be clearly labelled\. Users must also be informed when they are interacting with an**interactive AI system**, such as a chatbot\. These transparency requirements help people recognise when content has been generated or altered by AI, reducing the risk of deception and manipulation\.
Read the[press release](https://ec.europa.eu/commission/presscorner/detail/en/ip_26_1328)and find more information:
- [Code of Practice on marking and labelling of AI\-generated content](https://digital-strategy.ec.europa.eu/en/policies/code-practice-ai-generated-content)
- [EU Icons for labelling AI\-generated content](https://digital-strategy.ec.europa.eu/en/policies/eu-icons-labelling-ai-generated-content)
- [How to sign the Code of Practice on transparency of AI\-generated content](https://digital-strategy.ec.europa.eu/en/library/how-sign-code-practice-transparency-ai-generated-content)
- [Questions & answer about the code](https://digital-strategy.ec.europa.eu/en/faqs/code-practice-transparency-ai-generated-content)
- [Questions & answer about signing the code](https://digital-strategy.ec.europa.eu/en/faqs/signing-code-practice-transparency-ai-generated-content)
- [Info session on the code of practice & signature process](https://digital-strategy.ec.europa.eu/en/events/info-session-code-practice-transparency-ai-generated-content-signature-process)
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