Tag
Google avoided selling its AdX business and preserved its ad-tech stack after Judge Leonie Brinkema rejected all structural remedies sought by the government in a legal case.
A US court has ruled that Google will not be forced to sell its ad exchange after losing an antitrust case. This concludes three major antitrust lawsuits against Google, resulting in limited consequences for the company.
US District Court Judge Leonie Brinkema declined the DOJ's request to force Google to sell parts of its ad tech business, opting for behavioral remedies to restore competition in illegally monopolized markets. Google can appeal the decision, which is part of ongoing antitrust scrutiny against major tech companies.
Google successfully avoided a forced sale or breakup of its advertising technology business in a legal case.
Zuckerberg is pitching AI as the future of Meta's ad revenue, but their AI ad tools are generating errors like turning dresses into pants, amid broader industry backlash and new regulations in AI advertising.
TIME is serving AI crawlers a stripped-down markdown version of its website with embedded sponsor content and ad-tracking, while humans get the full HTML page, revealing a hidden ad market targeting AI bots.
A tutorial explaining programmatic advertising and how to model physical advertising using Python, covering entity resolution, audience data, availability, and dynamic pricing.
ZeroGPU launches specialized small language models (SLMs) for ad tech tasks, offering lower costs and faster performance compared to large language models. The SLMs run on CPUs and have already reduced expenses for early adopter Dappier by 50%.
The FTC fined Cox Media Group and two other companies nearly $1 million for falsely claiming their 'Active Listening' service could target ads based on audio recordings from smart devices, when it was actually just email list buying.
Adomate is a product that helps turn data into winning ads at scale.