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avatarin built a 24/7 multilingual shopping agent for Yamada Denki using OpenAI's GPT-Realtime, enabling natural voice conversations to guide customers through purchases. In a two-week trial, roughly 30,000 people used it, with 92% positive survey responses.
Michaels launched Ask Mike, an AI-powered shopping assistant built with Google Cloud's Gemini Enterprise, to provide personalized product discovery and creative guidance on Michaels.com.
Starbucks retires its AI inventory tool across North America after it reportedly miscounted and mislabeled store items, highlighting challenges in AI deployment.
This paper introduces SalesSim, a framework and benchmark for evaluating Multimodal LLMs as retail user simulators, identifying gaps in persona alignment and proposing a new reinforcement learning method called UserGRPO.
OpenAI and Target announce a partnership featuring a new Target app in ChatGPT for personalized shopping, alongside Target's continued use of OpenAI APIs and ChatGPT Enterprise across 18,000 employees to enhance operations and customer experiences.
Lowe's has deployed GPT-4o-powered AI tools—Mylow for customers on Lowes.com and Mylow Companion for in-store associates—to provide expert home improvement guidance at scale. The partnership with OpenAI aims to transform Lowe's from a product-focused retailer to a project-expertise platform.
Lowe's, a Fortune 50 home improvement retailer, has integrated AI into its operations to enhance customer experiences and associate productivity. The company developed AI-powered tools like Mylow and Mylow Companion in collaboration with OpenAI to democratize home improvement expertise and streamline store operations.
Sephora partnered with OpenAI to deploy an AI shopping assistant on its website and in ChatGPT, increasing conversion rates by over 5%. It shared three key insights: guided experience, transparent recommendations, and continuous testing and learning.